IDENTIFY STRENGTHS TO LEVERAGE AND IMPROVEMENT AREAS TO DRIVE EVEN HIGHER SATISFACTION
IT IS OUR CLIENTS THAT SPEAK THE BEST OF IT
« Crescendo provided us with a robust and actionable market perception scan, performed under a tight deadline.
Their strong marketing and market research skills, paired with their international experience has proven extremely valuable »
Highlight DLG Geneva’s blindspots and prioritize the actions to be implemented in the short term: quick wins, as well as in the long term: strategic opportunities
SWOT analysis and Perception Scan based on qualitative research with 20 interviews, 30 to 45 minutes, focusing on 2 axes:
- Market’s expectations and needs, especially in the digital field
- DLG perception, level of satisfaction in detail and drivers to improve it.