rue de Bourg 6, 1003 Lausanne
079 529 52 16

CAVE DE LA CÔTE

Promote the «Vins de la Côte»

THE CHALLENGE

To develop a strong identity for the cooperative’s own production wines and to promote them

OUR SOLUTION

  • Understand the perception and expectations of both private and professional customers through one-on-one interviews with wholesalers and restaurateurs as well as focus groups with private customers
  • Support management in a new positioning
  • To be the partner for a name change and the creation of a new visual identity

DISCOVER OTHER EXAMPLES OF OUR WORK